Randomisation is the process of making research decisions by chance rather than by researcher choice to eliminate human bias. This is crucial for ensuring that the study remains objective and that groups are comparable.
In practice, this involves random allocation, where participants are assigned to different conditions using methods like drawing names from a hat or using a random number generator. This helps distribute individual differences (like intelligence or personality) evenly across groups.
Randomisation also applies to the order of stimuli. For example, if participants are asked to memorize a list of words, the order of those words should be randomised for different participants to prevent 'order effects' from skewing the data.
Counterbalancing is a specific procedure used in repeated measures designs, where the same participants take part in all conditions of the experiment. Since random allocation to groups is impossible here, researchers must control for order effects.
Order effects occur when the sequence of tasks influences performance, such as participants becoming bored (fatigue effect) or getting better through practice (practice effect).
The procedure involves splitting the group in half: one half completes Condition A then Condition B, while the other half completes Condition B then Condition A. This ensures that any effects of the order are balanced out across the entire dataset.
| Feature | Standardisation | Randomisation |
|---|---|---|
| Primary Goal | Consistency and Replicability | Bias Reduction and Objectivity |
| Mechanism | Keeping everything the same | Using chance to make decisions |
| Focus | Environment, Instructions, Materials | Participant allocation, Stimuli order |
| Impact | Increases Reliability | Increases Internal Validity |
While standardisation focuses on the sameness of the experience, randomisation focuses on the unpredictability of assignments to prevent systematic errors.
Identify the Design First: Before suggesting a procedure, check if the study is 'Independent Groups' or 'Repeated Measures'. If it is repeated measures, you MUST mention counterbalancing to control for order effects.
Be Specific with Standardisation: When asked how to standardise a study, don't just say 'keep it the same.' Specify that you would use a standardised script for instructions or ensure the room temperature and lighting are identical.
Check for Bias: Always look for ways a researcher might have accidentally influenced the outcome. If they chose which participant went into which group, suggest random allocation as a fix.
Link to Validity: In your answers, explain that these procedures improve internal validity because they ensure that the Independent Variable is the only factor affecting the Dependent Variable.